• Martech Track
  • Digital Track
08:00 AM - 09:20 AM
Registrations
09:20 AM - 09:30 AM
Welcome Note
09:30 AM - 10:25 AM
Panel Discussion

Theme: MarTech in 2019: The New, New Rules of Marketing

  • Mr. Manu Dogra, President, NetCarrots Loyalty Services Pvt. Ltd. (Moderator)
  • Mr. Sanket Raina, Head - Customer Insights & Marketing Strategy, Aviva Life Insurance Company India Ltd.
  • Mr. Anish Ahuja, VP - Service, Whirlpool India Ltd.
  • Ms. Sonia Notani, Chief Strategy Officer, IndiaFirst Life Insurance Company Ltd.
  • Mr. Vakul Agarwal, Head - Product & Digital Marketing, Grofers India Pvt. Ltd.
  • Ms. Nischala Murthy Kaushik, Global Marketing Director, Innovation & Technology Ecosystems, Wipro Ltd.
  • Mr. Rakesh Ranjan, Head - Global Sales & Operations – Online Ordering, Zomato
10:25 AM - 10:45 AM
Industry Perspective

Driving Marketing KPIs and CX through AI-powered Customer Engagement

  • Ms. Sandra Schroeter, Sr. International Product Marketing Manager, LogMeIn
10:45 AM – 11:40 AM
Panel Discussion

Theme: AI in Marketing - More Intelligent. More Human.

  • Ms. Madhu Joshi, Partner & CMO, Drum Up Media (Moderator)
  • Ms. Sandra Schroeter, Sr. International Product Marketing Manager, LogMeIn
  • Mr. Sidharth Balakrishna, Group Corporate Strategy, Essel Group Ltd.
  • Mr. Priyom Sarkar, AVP & Head - Growth & Innovation, Viacom18 Media Pvt. Ltd.
  • Mr. Kawalpreet Singh, Director & Head - Corporate Solutions Marketing, JLL India Pvt. Ltd.
  • Mr. Anish Agarwal, Director & Head - CPB Data & Analytics, Shared Services India, Royal Bank of Scotland
02:30 pm - 03:30 pm
Panel Discussion

Theme: Social Media Marketing In 2020: How Industry Intelligence, Competitive Intelligence And Brand Intelligence Can Form A Bulletproof Social Marketing Plan

  • Tools, tech & processes to scale your enterprise social media programs
  • Advanced facebook advertising techniques you can use right now
  • Building better mousetraps - A content-driven approach to conversion optimization
  • Seeing into the future - Predictive analytics for social marketers
  • Augmented reality and the future of marketing - What marketers need to know
  • How social value and business value come together in the practice of content
  • Building a socially spirited culture - From marketing to branding, communications to customer service
  • How can you take advantage of the opportunity social presents across content, customer experience, data, and advertising
11:40 AM – 12:00 PM
Tea / Coffee & Networking Break
12:00 PM - 12:15 PM
Industry Perspective

Theme: A Data-Driven Look At CX Best Practices

  • Mr. K T Prasad, Country Director, Zendesk
12:15 PM – 01:05 PM
Panel Discussion

Theme: Technology Today & Tomorrow - Leading Success

  • Ms. Nitasha Pania, Associate Director - Marketing, Emerson Electric Company India Pvt. Ltd. (Moderator)
  • Ms. Ruchi Saxena, Head - Marketing, Sanofi Genzyme
  • Ms. Sudipta Barua, Head - Experiential, HCL Technologies Ltd.
  • Ms. Juhi Hajela, Head - Product Marketing, Communications & Content, Sterlite Technologies Ltd.
  • Ms. Megha Talwar, COO, Allianz Worldwide Partners
  • Ms. Ritika Basu, Head - Technology, Mercer Consulting India Pvt. Ltd.
01:05 PM - 01:45 PM
Lunch & Networking Break
01:45 PM – 02.40 PM
Panel Discussion

Theme: Marketing in a Conversational World: How to Get Discovered, Delight Your Customers & Earn the Conversion

  • Mr. Vipin Gupta, Head - Digital Marketing, Yum! Brands (Moderator)
  • Mr. Atin Chhabra, Head - Digital Customer Experience, Schneider Electric India Pvt. Ltd.
  • Mr. Rajat Agarwal, COO & Head – Corporate Finance, Barista Coffee Company Ltd.
  • Mr. Avinash Janjire, VP - Marketing, Thomas Cook (I) Ltd.
  • Ms. Geetal Eral, Head - Customer Experience, GO MMT
  • Ms. Nidhi Agarwal, Head - Times Points, Times Internet Ltd.
02:40 pm – 03.35 pm
Panel Discussion

Theme: Data-Driven Marketing: The New Meaning of Time

  • Mr. Saurabh Rai, Global Head - Analytics & Strategic Initiatives, Tech Mahindra BPS (Moderator)
  • Ms. Umang Agarwal, VP - Customer Relations, HDFC Life Insurance Company Ltd.
  • Ms. Shikha Lal, Director - Quality Capabilities & Digital Transformation, Hindustan Unilever Ltd.
  • Mr. Suresh Kumar, Partner & CIO, Grant Thornton Advisory Pvt. Ltd.
  • Mr. Rajeev Gupta, General Manager – Marketing, Jindal Stainless Corporate Management Services Pvt. Ltd.
03:35 pm – 04:00 pm
Tea / Coffee & Networking Break
04:00 pm – 04.50 pm
Panel Discussion

Theme: Leading Digitally - Examining Leadership, Strategy & Execution of Digital First Customer Centric Business Models

  • Ms. Sonia Serrao, Global Media Lead & Head Marketing Procurement - South Asia, Tata Global Beverages Ltd. (Moderator)
  • Mr. Pradeep Kapoor, GM - Smart Cities, Siemens Ltd.
  • Mr. Sharad Agarwal, Head - IT, JK Tyre & Industries Ltd.
  • Mr. Saurabh Gupta, CIO, Kent RO Systems Ltd.
04:50 pm – 05.40 pm
Panel Discussion

Theme: Building A Future Ready MarTech Strategy - For Data Driven Hyper Connected Personalized Experiences

  • Mr. Amitabh Khanna, VP - Customer Delivery, Mastercard (Moderator)
  • Mr. Debdoot Mukherjee, Director - Data Science, Hike Messenger
  • Mr. Shailendra Singh, Lead - Data Science, Nokia Networks Ltd.
  • Mr. Vinod Krishnan, CIO, Indus Towers Ltd.
05:40 pm – 06.30 pm
Panel Discussion

Theme: Chat, Tap, Talk: How Customer Trends Are Shaping The Future Contact centers

  • Mr. K T Prasad, Country Director India, Zendesk (Moderator)
  • Mr. Monish B Vohra, Exec. VP & Head - Customer Services, SBI Cards Ltd.
  • Ms. Karuna Chandila, VP - Customer Service, Goods & Services Tax Network
  • Ms. Rachana Dedhia, Head - Contact Center, Aditya Birla Sun Life Insurance Co. Ltd.
  • Mr. Kartik Poddar, SVP & Business Head, Haptik Infotech Pvt. Ltd.
  • Mr. Ashok Jade, CIO, Shalimar Paints Ltd.
06:45 pm onwards
MarTech Leadership Awards
08:00 AM - 09:20 AM
Registrations
09:20 AM - 10:00 AM
Lamp Lighting Ceremony & Welcome Note
10:00 AM - 11:15 AM
Panel Discussion

Theme: Digital Transformation: Forward-Thinking Marketing Tools And Insights That Marketers Can Implement Right Away

  • Mr. Girish Kalra, SVP - Marketing & Corporate Communication, ICICI Lombard General Insurance Company Ltd. (Moderator)
  • Mr. Pranab Das, AVP - Digital Commerce, Reliance Industries Ltd.
  • Mr. Devdutt Kaushal, Head - Marketing, Cipla Ltd.
  • Ms. Pooja Krishnani Shah, Head - Digital Marketing & Integrated Customer Engagement, MSD Pharmaceuticals India Pvt. Ltd.
  • Mr. Saurabh Varma, Chief Marketing Officer, Inox Leisure Ltd.
  • Mr. Ashish Jain, Head - Ecommerce & Digital, Godrej & Boyce Mfg. Co. Ltd.
11:15 AM - 11:45 AM
Tea / Coffee & Networking Break
11:45 AM – 01:00 PM
Panel Discussion

Theme: Enhancing Customer Journeys: Loyalty, Digital, Data & Analytics, Customer Engagement

  • Mr. Ram N, Consulting Partner, Strategic Caravan Intl Pvt. Ltd. (Moderator)
  • Mr. Siddharth Sinharay, SVP Digital & Analytics, Bharti Axa Life Insurance Company Ltd.
  • Mr. Subhadip Saha, Head Digital Innovation - Mobility Banking & Emerging Technologies, HDFC Bank Ltd.
  • Mr. Sachin Vashishtha, Associate Director & Head - Digital Marketing, SEO & CRM, Paisabazaar.com
  • Mr. Shubhendu Mukherjee, VP, Techmagnate
01:00 PM - 01:45 PM
Lunch & Networking Break
01:45 PM – 02.35 PM
Panel Discussion

Theme: Analytics & The Digital Consumer: Leveraging Your Marketing Data

  • Mr. Amit Purohit, VP & Head - Digital Business, Aditya Birla Sun Life AMC Ltd. (Moderator)
  • Mr. Mayur Trivedi, Head - Innovation, Mastek Ltd.
  • Mr. Praveen Shrikhande, Chief Digital Officer, Aditya Birla Fashion & Retail Ltd.
  • Mr. Samrat Ghosh, Associate VP - eBusiness & Digital Marketing, Tata AIG General Insurance Company Ltd.
  • Mr. Sanjeev Nawani, Lead - Global Enterprise Marketing Services & Technology, Mondelez India Foods Pvt. Ltd.
  • Mr. Varun Mohan, Director & Head - Digital Revenue, Republic TV
02.35 PM – 03.25 PM
Industry Perspective

Theme: The Power Of Storytelling Unleashed: Content, Context, Distribution & Management

  • Mr. Hemant Jain, Sr. EVP & Head - Digital Business, Lokmat Media Pvt. Ltd. (Moderator)
  • Mr. Anand Bhatia, Chief Marketing Officer, Fino Payments Bank Ltd.
  • Mr. Anil Goel, VP - Accenture Digital, Media & Entertainment, Accenture Services Pvt. Ltd.
  • Mr. Amit Sethiya, Chief Marketing Officer, Syska Group
  • Mr. Abhishek Gupta, Chief Marketing Officer, Edelweiss Tokio Life Insurance Company Ltd.
03.25 PM – 04.25 PM
Panel Discussion

Theme: Digital Convergence: Consumers Have Changed And Why You Need To Future Proof Your Digital Team & Strategy

  • Mr. Sauvik Banerjjee, Leader - Digital & Technology (Strategy, Execution, Advisory), Tata Group (Moderator)
  • Mr. Tushar Ghagawe, Associate VP Group - Digital Marketing, Thomas Cook India Ltd.
  • Mr. Anish Chowdhary, Head - Marketing & Direct Sales, Edelweiss SME Lending
  • Mr. Satish Patil, Head - Digital, Larsen & Toubro Ltd.
  • Mr. Vipin Guliani, Group Head - Digital Marketing, Piramal Group
  • Ms. Manisha Rao, Portfolio Solutions Leader, Director -DEMS, Capgemini India Pvt. Ltd.
04:25 PM - 04:45 PM
Tea / Coffee & Networking Break
04:45 PM – 05.35 PM
Panel Discussion

Theme: Social Media Marketing In 2020: How Industry Intelligence, Competitive Intelligence And Brand Intelligence Can Form A Bulletproof Social Marketing Plan

  • Ms. Madhu Joshi, Partner & CMO, Drum Up Media (Moderator)
  • Mr. Abhishek Shetty, Head - Marketing, PR & Loyalty, Celio Future Fashion Ltd.
  • Mr. Danveer Bhasin, VP - Global Marketing, Strategy & Influencer Relations, Aegis Ltd.
  • Mr. Sharad Somani, Head - Marketing South Asia & Indo-China, Western Union Services India Pvt. Ltd.
05.35 PM – 06.45 PM
Panel Discussion

Theme: Leading Digitally: Examining Leadership, Strategy & Execution Of Digital First Business Models

  • Ms. Rewa Mathur, AVP, IndusInd Bank Ltd. (Moderator)
  • Mr. Swetank Kumar, VP –Digital, Axis Mutual Fund
  • Ms. Namrita Mahindro, Sr. GM - Digital Transformation & Innovation, Mahindra Group
  • Mr. Ganesh Ramachandran, Global CIO, Alkem Laboratories Ltd.
06:45 PM
Digital Enterprise Awards
  • Martech Leadership Awards
  • Digital Enterprise Awards
Best CRM Platform

Experience Commerce - AmbujaBrahmaand

Best Analytics Platform

HDFC Bank Limited

Kreate Energy (I) Pvt. Ltd.

Best Customer Data Platform (CDP)

FirstHive

Best Social Media Marketing & Monitoring Company

Meltwater

Best Mobile Marketing Platform

Experience Commerce - Castrol CONNEKT

Best Sales Enablement Technology

Denave

Best Integration Platform as a Service (iPaaS)

QualityKiosk Technologies Pvt. Ltd.

Best Personalization Platform

MoMAGIC Technologies Pvt. Ltd.

Best Marketing Technology Stack

Experience Commerce - AmbujaBrahmaand

Overall - Best Use of Marketing Technology

#MyKindOfDiwali Citi India

Best Use of Technology in a Contact Center

HP Inc.
CS APJ Care Center - Bangalore

Best Use of Social Media in the Contact Center

HP Inc.
CS APJ Care Center - Bangalore

Best New Product/Service for a Contact Center

WNS Global Services

Best Influencer Marketing Platform

VuRoll (PK Online Ventures Pvt. Ltd.)

Gulf Oil

Best Chat/Conversational Bot/Tool

Haptik Infotech

Aditya Birla Sun life Insurance Company Ltd.

Overall – Best Use of Emerging Technology

SocioAdvocacy SocioSquares

HDFC Bank Limited

Best Personalization Campaign

WNS Global Services

Mirum

Best Data Enablement Campaign

SBI Life By Logicserve Digital Pvt. Ltd.

Best Technology Combination

TATA SIA Airlines Ltd.

JetPrivilegeBy Logicserve Digital Pvt. Ltd.

CCAvenue - Infibeam Avenues

Best Contact Center

Edelweiss Tokio Life Insurance

Lenovo India Services

Marketing Technologist of the Year

Ms. Subhashini Barthwal, Head of Digital Marketing & Analytics, SunArc Technologies

Contact Center Leader of the Year

HP Inc.
CS APJ Care Center – Bangalore

Ms. Rachana Dedhia, Head - Contact Center, Aditya Birla Sun life Insurance Company Ltd.

Digital Excellence in Insurance / Financial Service

Max Bupa Health Insurance

Techmagnet

Digital Excellence in Telecom

Reliance Jio Infocomm Ltd.

Digital Excellence in Automobiles

RAGE COMMUNICATIONS

Digital Excellence in Healthcare & Pharmaceuticals

Serdia Pharmaceuticals (India) Pvt. Ltd.
By MediaMedic Communications Pvt. Ltd.

MSD Pharmaceuticals Pvt. Ltd.

Digital Excellence in Airlines / Airports

Vistara Airlines, the premium Airline of India

Digital Excellence in IT / Technology

GAVS Technologies

Best Innovation/Creativity in a Digital Campaign

Godrej Properties
Kuch Apna Sa

Best Display Marketing in a Digital Campaign

MTV India
Bas Phoonk Hi Toh Maarni Hai

Best Integrated Digital Campaign

Canara HSBC Oriental Bank of Commerce Life Insurance Company

Bajaj Allianz General Insurance Ltd.
By Logicserve Digital Pvt. Ltd.

Best Use of Analytics in a Digital Campaign

Decathlon Sports India
By Logicserve Digital Pvt. Ltd.

Best Use of SEO in a Digital Campaign

DY Works

Best Online Advertising Campaign

Phoenix One Bangalore West

Best Use of Social Media in a Digital Campaign

MTV India
Gotcha!

Best Use of Video in a Digital Campaign

BRIGADE ENTERPRISES LTD.

Wipro Lighting

Best Use of Gamification in a Digital Campaign

MTV India
Bas Phoonk Hi Toh Maarni Hai

Best Mobile App in Digital Campaign

Indiabulls Finance
Dhani - Phone Se Loan In 3 Mins

Best Use of Digital for Social and Economic Development

Reliance Jio Infocomm Ltd.

Best Use of Technology in a Digital Campaign

Godrej Properties
Kuch Apna Sa

Best Performance Driven Digital Campaign

COCO by DHFL General Insurance
By Logicserve Digital Pvt. Ltd.

Bharti Axa General Insurance
By Logicserve Digital Pvt. Ltd.

Best Content Driven Digital Campaign

How Dream11 Won During IPL 2019
INFIDIGIT Consultants Pvt. Ltd. & Dream11

Best Emerging Technology of the Year

Max Bupa Health Insurance

Best Use of Mobile in a Digital Campaign

Colors
Colors Dekho. Runs Banao.

Best Consumer Engagement through Digital Marketing

RAGE COMMUNICATIONS

Best Digital Disruptive Technology of the Year

GAVS Technologies

Excellence in Digital Customer Experience

CSS Corp

Digital Transformation Service Provider of the Year

ETMONEY

Digital Ambassador of the Year

Mr. Prasad Shejale, Co-Founder & CEO, Logicserve Digital Pvt. Ltd.

Digital Team of the Year

ETMONEY

Best Use of Digital Techniques / Technologies

Future Supply Chain Solutions Ltd.

B2B Brand of The Year

Future Supply Chain Solutions Ltd.

Best Product Launch Campaign

Piaggio Water-cooled engine launch
MANTRA EVENTS & PROMOTIONS PVT. LTD.

Best SME Targeted Campaign

American Express Banking Corporation

Best Internal Audience Campaign

Uber for Business

Agency Team of the Year

Drum Up Media

  • Digital Enterprise Awards
Digital Excellence in FMCG

Flipkart Ads

Digital Excellence in Retail /e-Commerce

Flipkart Ads

Digital Excellence in Banking

HDFC Bank Limited

Digital Excellence in Transportation & Logistics

Radhakrishna Foodland Pvt. Ltd.

Digital Excellence in Engineering & Manufacturing

Schneider Electric India

Digital Excellence in Insurance / Financial Services

Ace App

TECHVED CONSULTING INDIA PVT LTD

Tata AIA Life Insurance Company Limited

HDFC Securities Ltd.

Digital Excellence in Automobiles

Mahindra & Mahindra

Digital Excellence in Healthcare & Pharmaceuticals

Boehringer Ingelheim India Pvt. Ltd.

Fortis Healthcare Ltd. by AdLift

TECHVED CONSULTING INDIA PVT LTD

Digital Excellence in Payments

Aditya Birla Idea Payments Bank Ltd.

Digital Excellence in Real Estate

The Wadhwa Group managed by NetBiz

Digital Excellence in Education

UPES by AdLift

Digital Excellence in Telecom

Vodafone Idea Business Services

Ogilvy India

Digital Excellence in Travel, Leisure & Tourism

Thomas Cook (India) Limited by Logicserve Digital Pvt. Ltd.

Digital Excellence in IT / Technology

TCS-Analytics & Insights

Best Performance Driven Digital Campaign

Wadhwa Wise City Launch Campaign by NetBiz

Citi Credit Card Online Acquisition Campaign

Interactive Avenues

Best Viral Marketing Campaign

ADITYA BIRLA CAPITAL - HEALTH INSURANCE

Best Use of Social Media in a Digital Campaign

Kaya Vs. The Internet Campaign for Kaya Ltd. by SCHBANG

PHOENIX KESSAKU

HDFC Bank Limited

Best Content Driven Digital Campaign

Kaya Vs. The Internet Campaign for Kaya Ltd. by SCHBANG

Best Use of Analytics in a Digital Campaign

IndusInd Bank

Best Integrated Digital Campaign

Bajaj Allianz General Insurance Company Limited by Logicserve Digital Pvt. Ltd.

Croma

Best Use of Video in a Digital Campaign

ICICI Prudential Mutual Fund by Logicserve Digital Pvt. Ltd.
#SheIsWorthMuchMore

Future Generali India Life Insurance's #AapkiHealthMereLiye by AdLift

Digital Transformation Service Provider of the Year

CSS Corp

Best Use of AI in a Digital Campaign

Ezee HugsBy - Jubi.ai & Godrej Ezee

Excellence in Digital Customer Experience

Schneider Electric India

Best Digital Disruptive Technology of the Year

National Bulk Handling Corporation Pvt. Ltd.

HDFC Bank Limited

Best Use of Experiential Tech for Digital Experiences

Mahindra & Mahindra

Best Consumer Engagement through Digital Marketing

#LoveTheOutdoors Campaign for Goodknight by SCHBANG

Best Mobile App in a Digital Campaign

Schneider Electric India

Best Online Advertising Campaign

The Plush New XUV500

Best Use of Gamification in a Digital Campaign

Flipkart Ads

Best Digital Direct Response Campaign

Mahindra Holidays

Gozoop

Best Digital PR Campaign

Reliance Jio

Helmet Saves Exide Life Insurance

Best Low Budget Digital Marketing Campaign

Reliance Jio

Best Use of SEO in a Digital Campaign

ICICI Prudential by AdLift

Best Use of Mobile in a Digital Campaign

Dhani - Phone se loan in 3 min Indiabulls IVL Finance

Madison Communications Pvt. Ltd.

Best Innovation/Creativity in a Digital Campaign

IndiaFirst Life Insurance Company Ltd.

Hindustan Petroleum Corporation Limited, Rewari Kanpur Pipeline.

Best Emerging Technology of the Year

AXIS Bank

Sattrix Information Security Pvt. Ltd.

Best Display Marketing in a Digital Campaign

Piramal Healthcare Limited by Logicserve Digital Pvt. Ltd.

Breakthrough Technology as a Product or Service of the Year

Max BupaAnyTimeHealth

Best Use of Technology in a Digital Campaign

The LODHA GROUP

WOW Campaign of the Year

Vodafone Idea Business Services

Digital Team of the Year

Technosoft Engineering Projects Ltd.

Woman Digital Personality of the Year

Deepali Chaudhary, Operations Director, NetBiz

Digital Ambassador of the Year

Mukesh Ralhan, Head of SCM Excellence and Compliance, Vodafone India Ltd.

Rajnish Khare, Head - Digital Transformation, Social Business & New Media and Mobility Banking, HDFC Bank Limited

Young Digital Person of the Year

Rajnish Khare, Head - Digital Transformation, Social Business & New Media and Mobility Banking, HDFC Bank Limited